Depending on the nature of the industry, the degree of success which can be achieved by a business is determined, at least in part, by its ability to master customer relationships. Attracting new customers, satisfying customer needs, and retaining current customers, requires the establishment of personal connections, regardless of the numbers.

To achieve a personal customer connection even when there are thousands of customers, businesses have turned to CRM software and services. These platforms automate many aspects of a customer relationship and maintain that relationship even when an employee of the business cannot. The most sophisticated aspects of these systems require the deft touch of a CRM developer.

This customizable hiring kit, created by Mark W. Kaelin for TechRepublic Premium, provides a framework you can use to find the best candidate for your organization. The kit includes salary details, a job description, interview questions, and a job advert.

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DETERMINING FACTORS, DESIRABLE PERSONALITY TRAITS, AND SKILLSETS

Depending on your desired level of expertise, candidates should be able to demonstrate instances where they designed, coded, and implemented a unique CRM solution, or at least worked on a team that did. The CRM developer role is based on practical application of CRM principles, and that level and type of experience should be evident in your best candidates.

Beyond technical expertise, candidates should have a thorough understanding of CRM and the benefits of implementing such systems. For some businesses and industries, customer relationships are what make or break a business. A candidate, even a less experienced one, should understand this and be able to internalize and express it.

The ability to effectively communicate with all levels of an organization is also an important consideration as you recruit people for the role. Like developers throughout an organization, the job requires the solicitation of problems and goals from other individuals and departments. The CRM developer then provides solutions based on their understanding of those problems and goals. The ability to glean enough information to make sound solution choices and foresee potential outcomes is vital to the overall success of a CRM developer.

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TIME SAVED: Crafting this content required 20 hours of dedicated writing, editing, research, and design.